| Rosecards.com Home : Privacy Policy |
Overview
Rosecards.com, Inc. is a leading provider of free greeting cards on the Internet.
This Overall Privacy Statement discloses the privacy practices for the entire
Rosecards.com website.
Statement
Rosecards.com respects your right to privacy. Because we gather certain types of
information about our users we want to help you understand the terms and
conditions surrounding the collection and use of that information. This privacy
statement discloses the types of information we gather and how we use it.
What Information does Rosecards.com collect ?
Our primary goal in collecting personal information is to provide you with the
best and most useful content and services. Because we derive revenue mainly
from advertising, collecting information is essential to keep our services
affordable to users.
We collect personal information about our users during usage of the Rosecards.com
service, from our use of 'cookie' technology as you use the service and during
sending or viewing an ecard through Rosecards.com or while subscribing to our
newsletter and special offer services.
What is Rosecards.com's practice regarding cookies ?
Your Internet browser has a feature called "cookies" which stores small amounts
of data on your computer about your visit to Internet websites. You do not
need to have cookies turned on to visit Rosecards.com. Cookies alone tell us
nothing about who you are unless you specifically give us personally
identifiable
information which we may use to enhance your services in the ways described
below. You may choose not to allow cookies to be collected by adjusting your
settings on your browser.
We use technologies, including electronic images known as Web beacons (called a
transparent GIF or single-pixel GIF) that allow us to track general user
traffic patterns. We also automatically receive and record information from our
servers and from your browser, including your IP address, the time of your
visit to pages on our website, and information about pages you visited. The
information we gather through the use of tracking technologies cannot be matched
with any personally identifiable information about you unless you have
specifically given us personally identifiable information. We may use the
information
to enhance your services in the ways described below.
We use cookies and tracking technologies in a variety of ways, including:
Keeping count of return visits to our website or our advertisers' or partners'
websites.
Accumulating and reporting anonymous, aggregate (data collected in mass),
statistical information on website and advertisement usage.
Determining which features our overall user population likes best.
Saving your name & e-mail address so you don't have to re-enter it each time you
visit our website.
Display the most appropriate advertising based on your interests.
We allow other companies that are presenting advertisements on our websites and,
sometimes, in our newsletters to use tracking technology on your computer.
We do not give any personally identifiable information to them as part of this
relationship. Unless you visit the website of these companies and provide them
with personally identifiable information about yourself, these tracking
technologies tell those advertisers nothing about who you are. Our advertisers'
use
of tracking technology is subject to their own privacy policies.
How does Rosecards.com use the information it collects ?
We use the information we gather for the following purposes:
To customize the advertising and content you see
To enhance the user experience in our website. We use tracking information to
determine how well each page performs overall based on aggregate user
demographics and traffic patterns to those pages. This helps us continue to
build a better service for you.
To fulfill your requests for fresh content and services.
To send you information you agreed to receive about topics we think will be of
interest to you.
How does Rosecards.com share this information and with whom ?
We aggregate personally identifiable information and disclose such information
in a non-personally identifiable manner to advertisers and other third parties
for marketing, promotional, and other purposes. We do not disclose to these
entities any information that could be used to identify you personally. For
example, we may tell our business partners how many customers in certain
demographic groups sent certain ecards.
Notwithstanding the above policies, we reserve the right to disclose your
personal information to appropriate third-parties if we are required to do so by
law or we believe that such action is necessary:
To comply with legal process such as a search warrant, subpoena or court order;
To protect the company's rights and property;
To investigate reports of users sending material using a false e-mail address or
users sending harassing, threatening, or abusive messages;
To protect against misuse or unauthorized use of our website and/ or the
Rosecards.com service;
During emergencies, such as when we believe someone's physical safety is at
risk.
Your Internet Protocol (IP) address can be accessed by recipients in the source
of the ecard HTML. Under certain circumstances, recipients, their legal
representatives, and/ or law enforcement authorities may be able to combine this
with information disclosed by ISPs to determine the source of a particular
communication. By using this service, you knowingly and voluntarily assume any
risks associated with such disclosure.
What is Rosecards.com's practice regarding IP addresses ?
We collect and analyze traffic on our website by keeping track of the IP
addresses of our visitors. IP addresses are unique numeric identifiers that are
assigned to each computer browser accessing the Internet. An IP address, by
itself, cannot identify you personally. However, when combined with other
information provided by your Internet Service Provider (ISP), your IP address
can be used to identify the computer originating a message.
Rosecards.com includes the sender's IP Address in the source of each ecard HTML
that is created at the website. This is available to the ecard recipient and
anyone else who has access to the recipient's ecard. This limits your ability to
communicate anonymously using ecards. ecards are not intended for anonymous
communications, and such activity is expressly prohibited by our Terms of Use.
What does Rosecards.com do with the ecard messages & information ?
When you send one of our ecards, the information you provide to us is used to
customize your greeting with the recipient's name and with your message, and to
deliver an e-mail to the recipient. We treat our ecards as private
correspondence between the sender and the recipient and the contents will not be
disclosed
to anyone other than the intended recipient.
Under normal circumstances, we will not monitor or edit the contents of the
online ecards you send. Occasion, however, we may need to view your message in
connection with the technical processing of your ecard or the maintenance of our
network. Also, if you ask one of our customer service representatives to
help you send an ecard or to verify that an ecard was sent, that representative
will be able to access all information about the ecard, including the
recipient's e-mail address and the message.
If we have reason to believe, that an ecard has been sent using a false e-mail
address or attempt to pose as someone else sending an ecard, information about
you - including your computer's IP address - may be disclosed as part of any
investigation into your actions.
Rosecards.com uses reasonable precautions to keep the personal information
disclosed to us secure and to disclose such information only to third parties we
believe to be responsible. However, we are not responsible for any breach of
security or for any actions of any third parties which receive the information.
Rosecards.com also links to a wide variety of other websites. We are not
responsible for their privacy policies or how they treat information about their
users.
How does Rosecards.com handle 3rd Party Advertising ?
We use third-party advertising companies to serve ads when you visit our
website. Our third-party advertising companies also separately places or
recognizes
a cookie file on your browser in the course of delivering advertisements to this
website. These companies may use information (not including your name,
address e-mail address or telephone number) about your visits to and other
websites in order to provide advertisements about goods and services of interest
to you. If you would like more information about this practice and to know your
choices about not having this information used by these companies, please
visit their respective privacy policies.
What is Rosecards.com's practice regarding Newsletters & Special Offers Mailings
from Advertisers & Business Partners ?
When you send one of our ecards, the information you provide to us is used by
Rosecards.com to send offers & promotions from us & our partners. This information
resides with Rosecards.com and is not disclosed to third parties.
All offers & promotions are sent directly by Rosecards.com, either for Rosecards.com
itself or for its partners. We share information with our partners on
aggregate demographic, geographic, preference, and other personally non
identifiable information we have gathered about you. This will help them in
directing
to you offers that are more likely to be of interest.
You have the option of unsubscribing from these offers. You can do so by
visiting the Rosecards.com Newsletter Area and following the instructions there to
unsubscribe your e-mail address.
If you do not want to receive such offers & promotions, please either
unsubscribe yourself at the address given above or do not enter your e-mail
address &
other information while creating one of our ecards.
Questions and Comments
If you have any questions, comments or suggestions regarding our website's
privacy policy, or regarding any other aspects of our website, please write to
us
at privacy_policy@Rosecards.com.
You can also post your views to our office at:
Rare Themes, Gandhi Bazar, Bangalore.
Notification of Changes
If we decide to change the Privacy Policy, the changes will be posted at http://www.Rosecards.com/privacy.html